Case Study: Brenda Nom Lead Generation.

30% INCREASE

WEBSITE TRAFFIC

39% INCREASE

FACEBOOK FOLLOWERS

32 LEADS

MARKETING QUALIFIED LEADS

1 RESULT

“Back9 is such a Great team with work with, they understand their clients and are a pleasure to work with”.
– Brenda

Brenda Nom Mortgages & Insurance loves helping Southlanders. Buying a home, especially for the first time, is a challenge. So is navigating the insurance market and deciding what cover is worthwhile and most appropriate. For anyone unfamiliar with these industries, it can be frustrating, complicated, and full of uncertainty. Brenda’s goal was to change that and make things easier.

Lead Generation is a way to get more website traffic, more followers and ultimately more leads that convert into business! We already knew that Brenda’s existing clients loved dealing with her and the team. In fact, she has a solid 5 stars on every platform, but she wanted to get the word out to more people in the region. And with our help, she was able to do just that.
We had an idea for a weeklong birthday campaign that was sure to POP.

“I was a little scared at first about how it would work out, what would happen as was out of my comfort zone! But they assured me it would all be fine and it was!”

The campaign

Putting prize slips inside of balloons. All the balloons had prizes, but to be able to pop one a person had to comment on the post or fill out an inquiry form on the website. The instructions were that one Facebook commenter would be chosen, but three people would be chosen per day from inquiry forms to pop a balloon. While getting traffic to her Facebook was one goal, the main goal was to get stronger leads for the company. So how did it go? “We got so much interest and new clients from this and it was fun and even a stress relief for me as having fun is always healthy!”

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