Not all web design is created equal. There are dozens of free or cheap template “website builders” out there in Internet Land these days. These kinds of tools are useful if you have something like a personal blog and just want to display your content. But what about for a business to use as the backbone of your digital framework?
At Back9 Creative, we think that it’s important to stand out and showcase your personality. And that’s hard to do when you’re boxed into a pre-defined set of themes or templates. Your business doesn’t fit neatly into that box, and neither should your website. On top of that, your website should inspire trust and when 75% of your website’s credibility comes from the design it is so important to get this right. We believe the best way to do that is with a custom-designed website built just for you. It’s not for everyone so that’s ultimately your decision to make. Hopefully, we can help you make that decision with the information below.
What things should you think about when getting a website?
There’s a lot to think about when it comes to designing a website. What are you trying to achieve, are you building a website to sell products online? Or to sell your brand? Do you know where to start with eCommerce or how to sell products online? If you’re new to designing websites, you may want to know how much does a website cost? Or what to expect from a web design company, if you’ve been through the process before, you may have found it drawn out and time-consuming. One of the main things we find is that the traditional ‘set and forget’ process of building a website just doesn’t work. So is traditional web design broken?
At back9 we believe traditional websites as they have been done in the past no longer work. More often than not, they are built and left to vanish into the online abyss without any thoughts of Website Maintenance or improvement over time. The good news is there is a better way! It is called Growth-Driven Design. It is not necessarily the right process for everyone, but if you’re looking to grow your business online, and monitoring, measuring, and Improving or amplifying your website, then it may be for you. How growth-driven design works is in 3 key stages, Strategy, Launchpad, and continuous improvement. Because websites are like staff, they need targets, S.M.A.R.T. goals, and KPI’s in place to measure and continuously improve.
Something else to consider is the budget. Upfront and ongoing. With a proper plan and a mechanism to measure results and make improvements in place from the outset, any investment in a website should return more than what you spend in the long run – like any investment.
Web Design is more than looking pretty
For us, design means more than just looking good. It also has to be easy and intuitive to use, so we can help direct people to the information they are looking for and even to keep them coming back. A good website needs to be both practical and appealing, a careful balance between design and function. Our experienced designers and website developers can help you achieve that.
Part of your site functionality means that it is optimised for users and search engines– Find out All bout SEO here When people look for your site, you want to make sure that they can find it and that it’s easy to use when they arrive. But the design itself takes many other variables into account as well. When planned, designed and built right, your website can work like a super salesperson who never has to sleep, working 24 hours every day to show off everything you have to offer. And it doesn’t take holidays off either. Not even Christmas!
How involved am I in the process?
How involved do you want to be? It depends on how much or how little time you have and how much work you can put in. Just remember, that even the coolest of kids has to do a minimum amount of work to pass, and we’ll need a few things from you even if you give our design team free rein to make brilliance personified.
Our goal is to deliver the best results for you, so it’s important that you’re onboard. And to help make sure you’re up to speed, we require your approval at several steps along the way. This gives you the chance to make slight adjustments and keeps everyone in the loop and accountable. To find out more about the process and what you’re wanting or needing from your website, it’s much better to chat in person, so please feel free to get in touch today!
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