Your website might look pretty...

But is it pretty useless?

Person reviewing documents with a magnifying glass, overlaid with digital analytics graphics and text reading UX/UI Website Audit

Stop guessing what’s wrong with your website. And let us audit it and make sure it’s working as hard as you do!

Our UX/UI Website Audit gives you a clear, expert-led breakdown of what’s working, what’s not, and where you’re leaving money on the table. Moreover, it’s all backed by data and best practice

UX Website Audit

Discover what’s holding your website back – and fix it.

Does your website look great but still struggle to convert? Or maybe you’re not sure why as a result, users are bouncing, not buying, or never getting in touch?

A UX Website Audit is your starting point for turning browsers into buyers, leads into loyal customers, and frustration into frictionless experiences.

What is a UX Website Audit?

A UX Website Audit allows us to dive into how people interact with your website. As a result, it uncovers pain points, poor design choices, and technical friction that stops visitors from taking action.

At Back9, we review your website from both a User Experience (UX) and User Interface (UI) perspective — and we back our findings with real-world insights and data.

What We Review in a UX Website Audit

We combine expert analysis with proven best practice to assess:

  • Site structure, navigation and menu flow

  • Mobile usability and responsiveness

  • Site speed and technical performance

  • Conversion pathways and user journeys

  • CTA (Call-to-Action) clarity and effectiveness

  • Visual hierarchy, spacing, and content layout

  • Accessibility basics (contrast, readability, alt tags)

  • Analytics and heatmap data (where available)

Depending on the level of audit you’ll receive anything from a  basic report to clear, actionable report highlighting what’s working, what’s not, and subsequently, what to prioritise next.

Why a UX Website Audit Matters

Firstly, first impressions count. Secondly, if users can’t quickly find what they’re looking for, or if the design lacks trust and clarity, then consequently, they’ll leave.

A UX Website Audit helps you:

  • Reduce bounce and exit rates

  • Increase enquiries or sales

  • Build credibility and user trust

  • Uncover hidden conversion blockers

  • Make smarter design and content decisions

This isn’t just a checklist… It’s a strategic tool for growth.

5.0
Based on 28 reviews
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Mary-Anne Webber
22:38 22 Feb 25
Back9 helped me to launch my business, including helping me develop my business model, brand, website and YouTube channel. Within 1 month of launching my YouTube channel, I have 5 videos in the top 7% of all YouTube channels, and am so busy I am having to turn some customers away. The thought and expertise Back9 has brought to my business is next level. The service is great and value-for-money in terms of what they deliver for the price is the best I have ever seen for a website company.
Marketing Farm 4 Life
00:07 05 Feb 25
Working with Back9 Creative has been a game-changer for Farm 4 Life. Their expertise in web and app development brought our vision for the HUB to life seamlessly. The team's professionalism, creativity, and dedication exceeded our expectations. Highly recommend their services to anyone looking to elevate their digital presence
Serena Driver
20:37 30 Jan 25
An absolutely fantastic service. The process from concept to design was easy and informative. Contact was regular and very responsive to my comments and questions. Fantastic!
Jeremy Holmes
04:50 17 Jun 24
We engaged Phil and the team to create a website initially, and then an online store. Throughout the process they have been fantastic to work with, great communication and quick to make any changes we requested. I would highly recommend Back 9 if you are looking to move into the digital space.
Fawn Turton
08:38 05 Jun 24
Best digital marketing agency in Invercargill. Highly recommend.
Jacob Wilkinson-Hall
23:46 12 Jan 24
Morgan Howden
02:06 22 Jan 22
Very helpful and knowledgeable, gave me things to think about and consider that I had never thought of.
Nathan Mckenzie
02:11 09 Jan 22
Back 9 have been great to deal with from the very first concepts right through to getting the final product. The process has been fun and very professional the whole way through.With back9 help I know hopsession Brewing is going from strength to strength. Thanks so much to back 9 and the team for all their work and support. Cheers
Philip Todd
03:27 29 Oct 21
Back 9 have just taken us through a complete brand change and found them excellent to deal with. They are down to earth and happy to spend the time taking some of the not so digitally literate through the process. We were keen to spend the money locally and was good to ring the right team to do that with. And means we can concentrate on doing what we do best while they look after the stuff we have little understanding of.
Vicki Adams
05:05 18 Jun 21
Phil and his team have just finished our new website and WOW we are ecstatic with the results. The team were responsive and professional - they took our ideas and then designed a user friendly site that zings! Every interaction we have with them was responded to immediately and efficiently. The team are genuinely interested and excited about the work they are doing for us and were such fun to work with!
SEED

Lite UX Website Audit

From $450 + GST

Best suited for smaller websites, or similarly, for larger sites wanting a focused review of specific areas.

This entry-level UX Website Audit is ideal when you want a targeted assessment of key pages or components. Whether it’s a single landing page, a conversion funnel, a form experience, or a call-to-action block, we zero in on what matters most to your user journey.

In short, you’ll receive:

  • A review of up to 5 key pages or sections

  • Expert feedback on layout, clarity, and user interaction

  • Focused analysis of forms, CTAs, or landing pages (your choice)

  • A prioritised list of practical recommendations

  • 30-minute strategy session to walk through findings

 

GROW

Standard UX Website Audit

From $1,170 + GST

Ideal for business websites ready to optimise key journeys and as a result, lift conversions.

This audit provides a comprehensive overview of your website’s performance from a user perspective. We assess how well your design supports your goals, across both mobile and desktop. That’s so we can see how easily users can navigate your key conversion paths.

It’s designed to uncover bottlenecks, drop-off points, and missed opportunities, with practical fixes that as a result (hopefully) won’t require a full rebuild.

In short, what’s included:

  • Full UX and UI analysis of up to 15 key pages

  • Desktop and mobile experience comparison

  • Review of navigation structure and user flow logic

  • Heatmap (or scroll/click tracking) analysis if available

  • Landing page and homepage conversion audit

  • Form and CTA behaviour review across funnel stages

  • Annotated screenshots with insights and issues highlighted

  • Prioritised list of improvements across quick wins and high-impact changes

  • 30-60-minute strategy session to walk through findings

HARVEST

Advanced UX Website Audit

From $4,960 + GST

Best for high-traffic, eCommerce, or enterprise websites needing deep strategic insight.

This audit is designed for digital teams who want data-backed UX direction, strategic clarity, and insights that for instance, directly align with business goals. We combine UX heuristics with user behaviour data, and if available, run light user testing to validate key decisions.

It’s also ideal for businesses planning a Growth-Driven Design cycle or major rebuild — giving you a roadmap to scale smarter, not just redesign.

In short, what’s included:

  • Comprehensive UX/UI audit of your full website or priority zones

  • User journey mapping for key audience segments

  • In-depth analytics review (GA4 or similar) with conversion path tracking

  • Heatmap and session replay review (Clarity, etc.)

  • A/B test opportunities and CRO insights

  • Accessibility and compliance check (AA-level basics)

  • Competitor UX benchmark comparison

  • PDF audit report with visuals, priorities, and recommendations

  • GDD-aligned roadmap with phase-by-phase improvement planning

  • In addition, we’ll provide a 60-90-minute strategy workshop to debrief findings and shape next steps

Ready to Get Started?

To sum up, Stop guessing why your website isn’t performing. And as a result, start uncovering the real reasons. Whether you’re struggling with low conversions, confusing user journeys, or just want to know if your site is helping or hurting your business, a UX Website Audit is the first step.

We’ll show you what’s working, likewise, what’s not, and exactly where to focus your time, energy, and budget for the biggest impact.

Request your UX Website Audit today! and let’s subsequently start turning your website into your hardest-working sales tool. Or in other words, the 24/7 employees you didn’t know you needed.

Feel free to fill out the form, Book a Free Discovery Call, or similarly, call us on 0800 BACK9 to chat with our team.

Claim your UX Website audit today

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