Social Media Ads (Meta, LinkedIn & TikTok)

Capture Attention. Generate Demand. Convert More Customers.

At Back9 Digital, we plan, design and manage social media campaigns that cut through the noise and connect with the right people at the right moment.
 Every click, view, and action flows directly into Amplify CRM, giving you full visibility from impression to enquiry to conversion.

Want to know how your social ads could perform better?

Request a Free Social Ads Audit

Social Media Ads Drive Sales

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Social media ads aren’t just for “likes” anymore; they’re one of the most powerful ways to build awareness, generate leads, retarget visitors and drive real sales.
 But running profitable ads isn’t about boosting posts or throwing money at trends. It’s about strategy, creative, targeting and measurement, all working together inside a Growth-Driven system.

Is organic social media dead?

Why Social Media Ads Matter

People don’t trust “sales pitches” anymore, but they do trust Google and probably now AI (like Chat GPT, Claude and Gemini). When your ideal customer has a problem, they ask a search engine of some type. And they search with intent.

They want answers, solutions, places to buy from, and businesses they can trust. If you don’t show up in search results, your competitors will.

 

SEO helps you:

  • Build Trust & Authority: High rankings tell customers you are the industry leader before they even visit your site.

  • Stop Renting, Start Owning: unlike Google Ads, the content and authority you build with SEO is an asset you own forever.

  • Capture High-Intent Traffic: Target people who are actively searching for what you sell right now.

  • Lower Customer Acquisition Costs: Over time, organic leads cost significantly less than paid leads.

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Our Social Ads Approach

(Growth-Driven, Not Guesswork)

Most brands treat social ads as a “fire and forget” tactic.
 We treat them like a scientific process; creative testing, behavioural targeting, conversion optimisation and continuous improvement.

Using our IDEA Framework: Imagine, Design, Execute, Amplify, we build campaigns designed to evolve.

1. Imagine: Strategy Before Spend

We start with a clear understanding of:

  • Your audience personas
  • Where they spend time
  • What motivates them
  • Your customer journey
  • The funnel stages you need to strengthen
  • What success looks like

This prevents wasted budget and ensures we’re speaking to the right people with the right message.

2. Design: Creative That Stops the Scroll

Content matters. Ads that blend in get ignored.
 We design creative that stands out — visually, emotionally, and strategically.

This includes:

  • Static ads
  • Short-form video
  • Carousel ads
  • Story/Reel/TikTok formats
  • LinkedIn lead-gen creative
  • Offer/landing page alignment
  • Messaging that reflects your brand

Every ad is built to support your funnel — awareness, interest, retargeting or conversion.

 

3. Execute: Launch, Integrate & Track

Meta Ads (Facebook & Instagram)

Perfect for B2C, ecommerce, events, and service-based businesses.
 Highly versatile targeting and retargeting options.

LinkedIn Ads

Ideal for B2B, recruiting, professional services, and high-value lead generation.

TikTok Ads

Great for broad awareness, younger audiences, storytelling and engagement.

Across all platforms, we:

  • Set up targeted audiences

  • Install pixels and tracking

  • Create retargeting segments

  • Design landing pages where needed

  • Connect every lead to Amplify CRM

  • Configure automation & follow-up flows

  • Test messaging, creative & audiences

You don’t just get traffic — you get measurable outcomes.

4. Amplify: Measure, Optimise & Scale

Every month we analyse performance:

  • Cost per lead
  • Cost per meaningfully engaged user
  • Conversion rates
  • Funnel progression
  • Creative performance
  • Audience engagement
  • ROAS (for ecommerce)

Then we refine, iterate and scale what works.

This Growth-Driven rhythm is what keeps your campaigns improving month after month.

What We Can Do With Social Ads

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Lead Generation & Funnel Campaigns
Drive enquiries straight into Amplify pipelines.

Brand Awareness & Reach Campaigns
Get seen by your ideal customers consistently.

Remarketing Campaigns
Re-engage website visitors, video viewers, customer lists and more.

E-Commerce Campaigns
Promote products, collections and offers with ROAS tracking.

B2B Campaigns
LinkedIn lead-gen forms, case study promotions, and nurture flows.

Content Promotion
Boost engagement on blogs, videos or thought leadership content.

Offer & Event Campaigns
Promote discounts, seminars, launches or seasonal pushes.

Social Media Marketing Agency Pricing in NZ

Other Digital Marketing + Growth Services

Drive visibility. Convert clicks. Grow sustainably.

  • Google Ads (Search, Display, Performance Max)
  • Social Media Ads (Meta, LinkedIn, TikTok)
  • Remarketing & Retargeting Campaigns
  • Content Strategy, Copywriting & Analytics
  • Email, SMS & Omnichannel Campaigns
  • Growth-Driven Marketing Retainers

Why Businesses Partner with Back9 Digital

We focus on impact, not ego metrics.

  • NZ-based ad specialists
  • No jargon, no BS
  • Clear targeting strategy
  • Strong performance creative
  • Funnel integration
  • Real conversion tracking
  • Continuous improvement
  • Transparent reporting